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Meet Mark Rossetto

Mark Rossetto is an international award-winning Double Master Photographer with the Australian Institute of Professional Photography (AIPP), an international keynote speaker and a qualified Photography Business and Life Coach. Mark is highly regarded and has coached hundreds of photographers from beginners to seasoned professionals all over the world including Australia, USA, UK, Europe and NZ.

Sprint Coaching

One-on-one photography business “sprint” courses designed with the end result in mind!

Endurance Coaching

Personalised business coaching for the long haul. We will help set up your systems, marketing campaigns and hold your hand every step of the way.a

Master Your Marketing

Online “training on-demand” course with more than 50 videos and hours upon hours of photography marketing gold.


Mark has a powerful “under-dog” story to tell, and can be booked for speaking engagements for various topics. He is also a sought-after speaker at photography events and conferences.

Naomi Reiter

I started working with Mark after renaming and rebranding my business (like starting all over again). Before starting business coaching with him, I attended his Shoot to Sell workshop, which was in itself a goldmine of information. Learning ProSelect and in-person sales techniques has been invaluable in bringing my average sales up from $400 to $1400 within the first couple of months. I have since also attended his Marketing your Business workshop which was absolutely fantastic.

Naomi Reiter
Naomi Reiter Photography

D K Walsh

With Mark’s help I have revolutionised our business, very quickly, to a level that we have dreamed of for some time. My first 4 sales averaged $2400! An increase of over 100% on our recent sales history. This is a direct result from implementing what he taught. The most fulfilling part of this is that my clients are happy and seeing value in our service and products.

D K Walsh
Milque Photography & Films

Helen Henry

Having worked with other mentors and business coaches I found Mark to be so genuine in helping me find the right business structure to suit me and my family. He helped me to clear the clutter in my mind to see exactly what I wanted and what I needed to do to get me there. I didn’t want a cookie cutter solution to the issues I was having. I wanted a real solution to my needs and that is exactly what he was able to help me do.

Helen Henry
Rhubarb Photography, Qld, Aus

Damien Bowerman, M.Photographer I

I attended Mark’s seminar last year and found it hugely informative. Hearing how he went from running a studio in his garage to opening a boutique studio in Brighton in just a few short years, was inspirational to say the least! With his passion and business experience, I learnt how to focus on my strengths and outsource my weaknesses amongst other things. He is a wealth of knowledge that I would recommend to anyone looking to improve their lifestyle and business. Mark knows his stuff!

Damien Bowerman, M.Photographer I
Vic, Aus

Johl Dunn

In speaking to Mark and discussing business structures & procedures, he gave me two great tips that made a big difference in our sales & client interaction. If you’re wanting to improve performance in your business and want some great tips to change your client experience & average sale, Mark is your man.

Johl Dunn
JD Portrait Art, Vic, Aus

On The Blog​

This is the place where I share kick-ass ideas, strategies and products to help you build your photography business to new heights.

Why photography is so important to grandparents

Why photography is so important to grandparents? My mum lives interstate and while I was down in Melbourne I was staying at my mum’s house in the spare bedroom and its hard not to notice all of the family photos around the room. Check out this is a quick chat with my mum “Eva” and find out the grandparents point of view about photography and why they love it so much. Read the comments and Watch the FB Live on Facebook: https://www.facebook.com/mark.rossetto.5/videos/10162037879580447

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All Photographers are Vultures

“All photographers are a pack of vultures!” Not the words you want to hear in a design room! This is what happens when we are not transparent and honest with our clients from the start of the photography portrait experience. Throughout out the video I give you lots of hints and tips on how to become “that” photographer. I also talk through how I handle the situation to not let it get out of hand and still manage a good sale. Read the comments and Watch the FB Live on Facebook: https://www.facebook.com/mark.rossetto.5/videos/10160988029175447

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Take the Dam Mile!

I’m sure you have heard the saying “Give an inch and take a mile” And normally this is said in a negative way of someone taking advantage of a situation. E.g. like when your kids get there own ice cream and get a huge scoop when you just said one or staying up on tech for too long, etc. But as photographers in this video, I’m going to teach you to do the opposite. As a coach, it’s my job to give you the tools and resources you need to create successful photography businesses. So when I do free Facebook lives or coaching with me and I give you the inch I want you to “Take the Dam Mile”. Why is it that some photographers don’t then go do the work??? I want you to take advantage of the knowledge you have and put it to use and go to work. This video is going to give you the kick up the butt and inspiration to move forward in your photography business. Enjoy! Read the comments and Watch the FB Live on Facebook: https://www.facebook.com/mark.rossetto.5/videos/10163967919005447

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