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Meet Mark Rossetto

Mark Rossetto is an international award winning Master Photographer with the Australian Institute of Professional Photography (AIPP), an international keynote speaker and a qualified Photography Business and Life Coach. Mark is highly regarded and has coached hundreds of photographers from beginners to seasoned professionals all over the world including Australia, USA, UK, Europe and NZ.

Sprint Coaching

One-on-one photography business “sprint” courses designed with the end result in mind!

Endurance Coaching

Personalised business coaching for the long haul. We will help set up your systems, marketing campaigns and hold your hand every step of the way.

Master Your Marketing

Online “training on-demand” course with more than 50 videos and hours upon hours of photography marketing gold.


Mark has a powerful “under-dog” story to tell, and can be booked for speaking engagements for various topics. He is also a sought-after speaker at photography events and conferences.

I started working with Mark after renaming and rebranding my business (like starting all over again). Before starting business coaching with him, I attended his Shoot to Sell workshop, which was in itself a goldmine of information. Learning ProSelect and in-person sales techniques has been invaluable in bringing my average sales up from $400 to $1400 within the first couple of months. I have since also attended his Marketing your Business workshop which was absolutely fantastic.

Naomi Reiter
Naomi Reiter Photography

With Mark’s help I have revolutionised our business, very quickly, to a level that we have dreamed of for some time. My first 4 sales averaged $2400! An increase of over 100% on our recent sales history. This is a direct result from implementing what he taught. The most fulfilling part of this is that my clients are happy and seeing value in our service and products.

D K Walsh
Milque Photography & Films

Having worked with other mentors and business coaches I found Mark to be so genuine in helping me find the right business structure to suit me and my family. He helped me to clear the clutter in my mind to see exactly what I wanted and what I needed to do to get me there. I didn’t want a cookie cutter solution to the issues I was having. I wanted a real solution to my needs and that is exactly what he was able to help me do.

Helen Henry
Rhubarb Photography, Qld, Aus

I attended Mark’s seminar last year and found it hugely informative. Hearing how he went from running a studio in his garage to opening a boutique studio in Brighton in just a few short years, was inspirational to say the least! With his passion and business experience, I learnt how to focus on my strengths and outsource my weaknesses amongst other things. He is a wealth of knowledge that I would recommend to anyone looking to improve their lifestyle and business. Mark knows his stuff!

Damien Bowerman, M.Photographer I
Vic, Aus

In speaking to Mark and discussing business structures & procedures, he gave me two great tips that made a big difference in our sales & client interaction. If you’re wanting to improve performance in your business and want some great tips to change your client experience & average sale, Mark is your man.

Johl Dunn
JD Portrait Art, Vic, Aus

On The Blog

This is the place where I share kick-ass ideas, strategies and products to help you build your photography business to new heights.

  • Are you tired of losing money because you don’t stand out in your market? Are you getting left behind by your competitors? Getting the attention of clients can be quite difficult. Even more so when you face a lot of competition. But, you don’t have to be the one biting the dust they leav

  • Could you use some extra money each month? Creating a price list and making it work for you can be one of the biggest challenges you face in business. When done correctly though, it can be a great source for increasing your regular income. In this video, I share 15 Secret Photography Price List T

  • Ahh, Facebook Live Streaming. Words that sparks dread in a lot of people. Most of my clients say they see the value of doing Facebook live streaming. They also see the potential it has to build their audience. But for many, they still struggle to remove themselves from behind the camera to share