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Standing out in a crowded market place is hard! Not to mention a FLOODED marketing place full of photographers all vying for the same clients. So how do you capture the attention of your ideal clients, create a brand that resonates with your audience WITHOUT selling your soul? On this episode of Walk The Talk Webinar, we chat to Kate Ellis - one of Adelaide's leading pregnancy, newborn, baby, child and family photographers....

  In any business, there are two main ways to generate more revenue - you either increase your volume and take on more clients OR you increase your prices. As a photographer, increasing your volume means booking in more sessions and shooting more. Now that may be the simple solution for most photographers, but not always the best option ...

Are you running Facebook Ads and getting nothing but crickets? Does the word "funnel" send shivers down your spine? To break through a noisy market place, you need to implement long-term and sustainable marketing strategies that will attract the right type of client. You know those types of clients ...

[vc_separator type='transparent' position='center' color='' thickness='' up='50' down=''] [vc_video link='https://youtu.be/sH6gdKOYcMo'] Are you tired of losing money because you don't stand out in your market? Are you getting left behind by your competitors? Getting the attention of clients can be quite difficult. Even more so when you face a lot of competition. But, you don't have to be the one biting the dust they leave behind. In a crowded room full of people offering the same services, do you want to be the first pick of the clients? If so, you need to watch this week's video, where I gave 35 Expert Marketing Ideas To Stand Out in an Oversaturated Market. Video Transcript Hey guys, Mark Rossetto here. In this video I'm going to teach you 35 expert marketing ideas to stand out in an oversaturated market. You hear it all the time: "There's just so many photographers. There's so many people around taking photos. How am I going to stand out? How are they going to find me? How are they going to choose me over someone else?" Well, when I was photographing with my studio in Melbourne, we had about 500 families per year, 200 of them were pregnancy and newborn. It's my job as the owner to make sure that our marketing is consistent and we get the bums on seats for myself, and the photographers to photograph the people we need. This is to build the business we want to have, to make the money, and to sell the wall art. So, it's really important that you continuously market and...

Could you use some extra money each month? Creating a price list and making it work for you can be one of the biggest challenges you face in business. When done correctly though, it can be a great source for increasing your regular income. In this video, I share 15 Secret Photography Price List Tricks to increase your sales. The video includes some easy and practical ways you can make your price list work for you. Let’s face it. If you make it easy for your clients to buy your artwork, it will increase your sales dramatically....

Ahh, Facebook Live Streaming. Words that sparks dread in a lot of people. Most of my clients say they see the value of doing Facebook live streaming. They also see the potential it has to build their audience. But for many, they still struggle to remove themselves from behind the camera to share their knowledge in front of it. Can you relate?...

Running a successful Photography Business requires more than just great photography skills. The more time you spend planning, the more time (and stress!) you’ll save in the long run. Here’s some key steps to follow when first starting out in your photography business....

Mark Rossetto is an International keynote speaker, Master Photographer with the Australian Institute of Professional Photography (AIPP), a qualified Photography Business Coach and practitioner of NLP. He has won multiple international, national and state photography awards as well as founded and was president of the Melbourne Wedding Group. By the age of 25, Mark had a dream of running his own photography studio. However, he quickly realised that he needed far more than just great photography skills to run a successful business....

Hi there, and thanks for visiting my blog site. This will be updated from time to time to include what's new in the industry, and to advertise my latest webinars and upcoming speaking events. If you would like to be notified when this is updated, please let me know and I will add you to the mailing list. See you soon! Mark...