Sprint Courses
Being a Photographer and a Photography Business Coach, Mark understands there are many options in learning and education. You could download a course, do a workshop or go to a conference and learn the skills to implement on your own. You could even hire a coach, however long term coaching (minimum 6 – 12 months) can be too much of a big investment or commitment for some.
Don’t you wish you could just sit down with someone who is an expert in their field, who’s been there and done that, and get the answers you are looking for in the topic that you are stuck on? This is exactly why Mark has developed “Sprint” photography business courses.
So, what is a “Sprint” photography business course? It’s a specialised photography business short course designed with one objective in mind – to get you the results you are looking for in the quickest and most effective way. Mark will personally take you step by step through the course to ensure that you gain a great understanding and that you achieve the outcome you are looking for.
You can buy the course now and do the one to one coaching session within 4 months time. Click on the courses you are interested in to read the full description and see what the outcomes and takeaways are. When you purchase a course, Mark will contact you directly to arrange a date and time to take the class. Each course and duration is different. If you have any questions at all, please email or call Mark to discuss further and find the course that is right for you.
Payright is available for all sprint courses with a minimum of 10% deposit. That’s only $60 to get you started! Please note: extra fees apply.
Click on the sprint course to watch a short video, read up on the course description, take aways, expected outcomes and duration. Sprint course start at $395
Full Day Coaching (8 hours)
This is for people who really want to dive in and take control. Endurance coaching is great for the hand holding experience, but this is like business coaching on steroids! Before we start I will give you 60 question plus to answer then customize the 8 hours just for you and your business to get the most information and make sure you understand it and have a plan to execute it in the quickest and most effective way. It will blow your mind!
Half Day Coaching (4 hours)
Its 4 hours of action packed coaching customised for your business. Its an ask me anything scenario as we can cover a whole range of topics, nothing is off topic. I can help you find clarity, direction, define your business and help you go in the direction you need to go. If you are looking at doing multiple sprint course, this is the most cost effective way to go.
Business Models Products and Price list
So which one is the best to start with? This one. It’s by far my most popular sprint course. This course will set up your foundations to suit you, your life style and your business. Then we select the right products to suit your brand and the business model. Then create an awesome creative price list that has had huge success for 100’s of photographers all over the world. It’s not until you set up these foundations that you can set up your website, booklets, talk to people, etc. because you don’t even know the experience you want to give them!!! Get it right the first time and walk away with a completed price list just for you!
The Power of Proselect
ProSelect is one of the key elements to create the ultimate client experience for In Person Sales. This software is brilliant for maximizing sales by knowing how to create dynamic slideshow, selective process, creative layouts in room views and then order your products in a professional manner with contacts, payment options in beautifully presented order form. On top of this I will give you all my templates for layouts, pricelist, contracts, etc. This alone will save you hours/days of creating them yourself.
Website Review
Everyone need a website! It’s our shop front! So lets make sure we get it right with the layout, language, content and usability. Education is the new marketing! So let’s make sure you have the right information to help educate your client about you, the experience you give and the products they will love to have. What do you prefer from your inquiry form “Can you send me your price list?” or ” When is your availability?”
Top 25 Marketing Ideas
Does your business go up and down like a yoyo? Busy one moment and then quite the next? I will give you my top 25 Marketing plans and help you set up a 12 month Marketing plan to stop the ups and down and become sustainable with tried and tested results. Understand the clients buying cycle and know what to give them and when. I’ll help you become a master of marketing.
8 Steps to the Ultimate Client Experience
This is my favorite and most practical sprint course we have. Just like a wheel of a car your business need to be a well rounded and balanced machine to maximize the clients experience with therefore create greater sales. Why are some photographers so successful but sell average photography, while other brilliantly talented photographers can’t get a client to save themselves? This is because the experience is just as important as the photography itself! We will look at the 8 areas of the clients experience in detail and give you lots and lots of practical tips and walk away with a workbook and unique minimum 24 point check list to do for you and your studio.
Systems & Workflow
Is your photography business working effectively to run like a well oiled machine? If you got 100 leads today, would you have an organized system, a CRM that you know how it works and actually know what to do with them all? Are you giving your clients the right information at the right time to help them make the right choice that you are the right photographer for them? In this class we are going to set yourself up for the win with every client. Just like a successful franchise business, lets get the house in order.
Shoot to Sell
When your photographing your clients are you shooting blind or are you going in with the finished product in mind and a plan? Or are you just shooting lots of pretty images hoping they will like some at the end that they would like to buy? This is where we have to educate them every step of the way to shoot with purpose, get specific. You dont want to get into the design room and have to turn to them and ask? “So…what would you like to do with the images?” you have totally missed the point.
Pre shoot questionnaire setting yourself up for the win
The preshoot questionnaire is designed to help educate your clients about your experience, get them to outside the box and help set you up to shoot to sell with the end product in mind. Sometime when we talk on the phone they only mention the key elements that they are after EG: wall art in living room. But sometimes they are after more and for some reason its not brought up in conversation. The pre shoot questionnaire is designed to make sure no stone is left unturned and all ideas on are on the table. Plus then its a great selling tool in the design room!!!
Create 5 Marketing Campaigns
I’m going to help you stand out in the crowd, get people talking about you and stay top of mind. There are so many ways to market these days. Out of all the Marketing ideas I have (100 from my marketing workshop) We are going to choose 5 Marketing ideas and I will give you a step by step blueprint, to do list to make sure you can go to market asap. If you ask any successful photography business they will tell you that you need a minimum of 5-10 marketing strategies going on at any one time.
Phone Calls To Bookings
If superman was photographer, the phone would be his kryptonite! Photographers run from the phone like it’s the plague. The main reason is that they don’t know what to say and when to say it. You don’t need a big script, or massive check list. You just need to make sure you cover the two major components “Practical and emotional” Part of the conversation and then I’m going to give you about 10 questions that you can ask to keep a conversation alive for hours (if you wanted to) Best to practice on your partners and kids. its alot of fun. The take you through how to answer the “how much is…..?” question. As you know you make a client from the first phone call, lets get this working for you asap!
13 Top closing styles
This Class is alot of fun. There is a saying in sales “Always be closing” You need to make sure that you are talking the language that your client understands to close the sale and get them to the next stage of the experience. These skills can be used at every single step… getting the booking on phone call, learning to shoot to sell in the session, making a decision in the design room, etc. The list goes on and on. We normally use about 4-5 closing styles. Just imagine the potential of knowing all 13. (This is awesome to practice on your kids!!!)