I get asked all the time about education, software programs, products, labs, equipment etc. With over 10 years in the portrait and wedding photography business, I have worked with some amazing companies and meet people from all over the world. Here are some of the best resources that the industry has to offer:
IPS MASTERMIND: In my opinion, this site is the best value for money and has the best information for online photography business programs in regards to IPS in the market. My class "8 Steps to the Ultimate Client Experience" is one of many awesome classes all about In Person Sales, Business and sales classes, taught by real working photographers, available to watch 24/7. Learn everything you need to master your business, dominate your market, and earn more than you ever thought possible.
HOW TO RUN FACEBOOK ADS (PHOTO BIZ XPOSED): This a brilliant resource that Andrew Hellmich from Photo Biz Xposed has created. He's pulled together a heap of resources from myself and other coaches in the industry, creating a power packed course regarding FB adds and FB marketing. This is a tried and tested marketing strategy that will help grow your portrait and wedding photography business. Its a hand holding, very detailed, step by step program starting from the concept, all the way to the final sale.
THE ICE SOCIETY: The Ice Society is a wedding photography training website created by world renowned photographer Jerry Ghionis. I worked with and assisted Jerry while working at Xsight in Melbourne. He is a super star in the industry, brilliant educator and all round nice guy. Wedding photographers this is the course for you.
SEND OUT A SURVEY: Is a simple to use online survey builder which allows you to send interactive, visual surveys and questionnaires to mobile devices, customised with your business branding and images. Perfect for photographers who dont like to “sell” to their clients or find it hard to introduce products into the conversation.
PROSELECT: This is an in-person sales software for portrait photographers. Used to create dynamic slideshows, selection process, design templates and layouts in room view and to size, simple to use price list and ordering system all the way to signing agreements to finalise the clients order. I've used Proselect for over 8 years and it's as important to portrait sales as Photoshop and the camera in your hand.
FUNDY ALBUM DESIGN: One of the most advanced wedding album design programs on the market to date. Fundy cut my album design appointments from 3 hours to under an hour and designing albums from 2 hours to within about 20mins. It's brilliant!
ANIMOTO: The quickest way to make the most professional videos and slideshows for your business. I've been using Animoto for a while now, and the fact that you can choose a great template, add images and video, link the uploads to youtube and then share all within one platform is amazing.
STUDIO NINJA: User-friendly business management software for photographers. The owner Chris and I worked together many years ago. He is a super nice guy and always helpful to get you comfortable with the program.
PERSONALISED KEEPSAKES: Newcastle, Australia
When choosing any photography supplies please make sure you do your own independent research and make sure that they are the right supplier for you. Remember to always be respectful to your suppliers and they will be respectful to you. We are all here to help you grow your business.